Some businesses believe sales should handle customer education. But what about the people who aren’t ready for a sales conversation yet? Not everyone who visits your website is ready to talk to someone. Some are just starting their research, some are gathering information for someone else, and others simply want to take their time before […]
Have you been avoiding creating videos for your business? Maybe being on camera feels uncomfortable, or it just seems like too much work. I get it. But here’s the good new – it doesnt have to be fancy, hard, or expensive. Video isn’t about perfection. It’s about connection. And connection is what builds trust and […]
Sometimes, the biggest problems on a website aren’t complicated—they’re the things you simply forget to think about. If customers can’t find what they need quickly, they won’t stick around. A missing phone number, a buried contact form, or an unclear next step might seem minor, but these small details make a huge difference. When people […]
If you’ve ever debated whether to display pricing on your website, you’re not alone. Many business owners hesitate for the same reasons: These concerns make sense. Pricing often feels like a conversation best had in person—where you can explain value, customize details, and handle objections. But here’s the reality: Customers are researching long before they […]